Create Professional Videos Using Your iPhone

So you can finally get in front of your clients and customers

If you’re an entrepreneur, coach, local business, or service professional looking to grow your business and bring in more income, you know that using video is the best way to connect with potential customers.

You also may have heard that businesses and marketers who use video:

• Attract 41% more traffic from search.

• Get 27% higher click-through rates and 35% higher web conversion rates.

• Grow their revenue 49% faster than businesses who don’t use video.

(Source: The Impact of Video Marketing at Vidyard.com)

Even if you already know the impressive stats on video, you might not know that creating videos for your business can also:

 

INCREASE YOUR AUTHORITY IN YOUR INDUSTRY

When you use video to market your business and educate people about what you do, your perception and authority in the online world soars. That means you can command higher fees, book high-profile speaking gigs, become an in-demand podcast guest, get book deals, and build profitable partnerships.


HELPS YOU CONNECT WITH YOUR AUDIENCE

Videos help you develop an emotional bond with your viewers. Your audience members can see your face, and they immediately begin to know, like, and trust you. Video builds a bond faster than any other marketing channels, and that trust will lead directly to more email subscribers, more prospects, and more sales for your business.

 

AMPLIFY YOUR MESSAGE AND BRING IN BUSINESS ON AUTOPILOT

When people love and share your video content, you’ll start effortlessly attracting a consistent stream of offers, referrals, opportunities, and sales for your business. You’ll be able to stop hustling for clients all the time, and say goodbye to late-night worries about needing to get a 9 to 5 job to support your family.

 

GIVE YOU THE POWER TO HELP MORE PEOPLE

You became an entrepreneur so you could live your passion, get your message out to the world, and help people. Video marketing is, hands down, the best tool for helping you do all three. As you create videos consistently, you’ll be able to appear in front of your audience again and again – which means you can reach and inspire more people than if you were just using email marketing, blogging, or social media posts on their own.

Unfortunately, this Is when the trouble starts...

This is a big moment!

Now you know that creating videos is a smart move for your business...
But this is usually the point when entrepreneurs become overwhelmed.

Thinking about hiring someone to create videos for you?

The costs can add up FAST.

If you hire a videographer to shoot and edit ONE video for your business, you’ll pay an average of $500.

You’re going to need videos for your website, for YouTube, for social media sites like Facebook and Instagram, and for video advertising. You may even be thinking about creating videos for an online course. That might be thousands and thousands of dollars, to get your videos professionally shot and edited by someone else...

So you start researching ways to create your own videos... and you immediately get overwhelmed by desktop editing software that looks more complicated than the dashboard of a Boeing 747.

All this make make you stick your head back in the sand and think,

“I don’t need to create videos right now. I’ll think about it again in six months. Maybe at that point, my business will be making more money, and I’ll be able to hire someone to do it for me.”

But in six months, you’re still struggling to make sales, and you don’t have the money to hire a videographer. 

So the cycle just goes on and on.

Don’t let this happen to you. There is a better way.

 The good news is that you don’t have to pay a videographer thousands of dollars to create videos for you – and you don’t have to struggle to use complicated editing software, either.

Here’s The Secret:

The easiest, fastest way to create videos for your business is to shoot and edit them using your iPhone.

Yep, I said shoot AND edit.

Not only can you capture high quality footage with your iPhone, but you can use inexpensive iPhone editing apps to edit your videos right on your phone, too.

You can create beautiful, short, storytelling videos that include B-roll, titles, and even voiceover and transition effects – all on the phone you already own.

These are videos you’ll be proud to feature on the front page of your website, embed in blog posts, or use for Facebook ads.

And the whole process is much simpler and easier than you think. 

Hi, I’m Cielo de la Paz.

I’m an award-winning photographer, videographer, entrepreneur, instructor, and speaker.

My work has been featured in Business Insider, USA Today, Cult of Mac, and Buzzfeed, and you may have spotted my videos and photos on Apple’s “Shot on iPhone” commercials and billboards, too.

Here’s a little snippet of one my favorites clips from those commercials:

 

Since I started The Storyographist, I’ve been helping my clients tell their stories and create their own videos.

I also teach iPhone filmmaking and videography at firms, conferences, schools, and large organizations around the world.

As part of my own marketing strategy, I make a lot of YouTube videos to connect with potential clients and provide useful information about iPhone videography. As my videos got traction and my platform grew, I started noticing something interesting.

Because I create an emotional connection with people using my videos, business opportunities and clients started coming to me.

These days, I don’t spend a lot of time marketing myself, and I don’t have to chase down potential clients, either. They contact me, instead.

The best part was that I don’t really have to “sell” myself to the people who reach out to me – because they already know and like me from my videos! They know they want to work with me... and just need to find out the details of how to get started.

Here are a just few opportunities my videos have brought to my door recently:

  • The government of Alberta, Canada invited me to travel to their office and teach their press secretaries how to use their iPhones to create their own videos.
  • I was invited to teach a 6-week course at the Google Campus
  • Stanford University reached out to me and asked if I would like to teach a for-credit class on iPhone videography. They hired me as a teacher without even an interview.

 But while I enjoy helping the large institutions, my mission lies in giving voice to those who struggle being heard because of budget or technology.

Thats's why I like helping the soloprenuers, the small brand and business owner, whose stories and messages also need to be heard.

With that tiny device that is in your pocket all day, every day... you can tell your story too and make the same connection.

Pretty incredible, right?

All you need is a simple, easy-to-implement how-to guide for iPhone videography to help you do it…

...and that’s exactly why I’ve created my online course, Shoot and Edit Pro iPhone Videos...

What others have said:

"I followed Cielo's instructions and I was able to create a video for my client that generated leads in 5 days and they were really, really, happy! And I was happy because now I have a new skill, all on my iPhone, that I can offer to my clients!"

K. Reeves, Marketing Consultant

“I feel so empowered after taking Cielo’s course. Immediately after taking her course I was able to make a video to promote my popup shop on Instagram.”

V. Subareo, CEO/Founder Fashion Line

Shoot and Edit Pro iPhone Videos is the step-by-step training course that will show you exactly how to create compelling storytelling videos on your iPhone.

…even if you’ve never created a video before.

…even if you’re scared to get in front of the camera.

…even if the idea of editing your own videos seems complicated, overwhelming, and technically confusing.

Here’s Exactly How the Course Works:

As soon as you join the course, you’ll get a series of video lessons, checklists, handouts, and assignments that will teach you exactly how to create your own iPhone 

This program will give you practical advice you can implement immediately, and I’ve broken all of the lessons down into small, manageable chunks.

You get lifetime access to the course, and you can go through the lessons at your own pace. You’ll never get overwhelmed or feel like you’re falling behind, and you can refer back to the lessons any time you want.

I’ll update the course content as iPhone technology changes, and you’ll always get those updates for free.

IMPORTANT NOTE: To shoot and edit polished and professional videos on your iPhone, you are going to need a little bit of extra gear that is NOT included in the price of this course. The bare minimum to get started is an editing application for your phone ($20) and an affordable microphone ($20), for a total of $40.

Module #1

Getting Started: The Stuff You’ll Need to Do Before You Hit “Record”

  • Understand the essential gear and apps you’ll need, so you can start creating great videos as soon as possible (Spoiler alert: The bare minimum is an editing app for your phone, and a basic microphone...you can get both for $40).
  • Find out exactly where to purchase your gear and apps, using my easy reference list.
  • Get everything set up to start filming (in your studio, and when you’re out and about), so you can have a problem-free shooting experience and be able to get the footage you need.
  • Learn about upgrades and add-ons (like tripods, lighting, and lenses) you can buy later, when you want to expand your video creation efforts.

Module #2

How to Film Using Your iPhone

  • Shoot videos using your simple, easy-to-use iPhone camera app. This is the PERFECT way for beginners to get started, because you’re probably already using this built-in app on your phone.
  • How to set your exposure and adjust your resolution settings when you’re filming using your iPhone camera app, so your videos look great, every single time.
  • Capture footage using an advanced filming app, a $15 advanced app that gives you more control when you’re shooting, and lets you customize your videos in all kinds of creative ways.
  • Learn the settings for your videos so you can start customizing your videos as you’re filming.

Module #3

What to Film

  • Use a variety of different video shots to keep your audience’s attention and create visually rich videos.
  • Harness the power of storytelling to entertain your viewers and make your videos memorable.
  • Structure your video’s story to connect with your prospects and build trust.
  • Banish “video creator’s block” for good by getting my list of 20 different types of videos you can create for your business, and 5 script-writing guides to help you plan and record your story.

Module #4

The Step-by-Step Guide to Editing Videos on Your iPhone

  • Learn exactly how to edit your videos, so you have a fun, frustration-free experience.
  • Add transitions, titles, images, logos, special fonts, and music to your videos, to give your final product a professional touch.
  • Get music to add to your videos (I give you links to all my favorite copyright-free music sites).
  • Export your videos, so you can use them on your website, on social media or advertising, on YouTube, or in your online courses.

What Would It Be Worth to You and Your Business If You Could… 

  • Create all the great storytelling videos you need – without having to pay a videographer thousands of dollars to shoot them for you.
  • Get your audience to know, like, and trust you when you post compelling videos to Facebook, Instagram, and YouTube on a regular basis.
  • Increase traffic to your website and automatically attract more clients or customers.
  • Grow your email subscriber list, and get more click-throughs and conversions from your email campaigns.
  • Improve your search engine ranking, and increase your chance of getting found on the first page of Google when someone searches for your products or services.
  • Get more clicks and conversions from every advertising dollar you spend, by using videos in your ad campaigns.
  • Expand your reach online, and deliver your message to more people who want and need what you’re offering.

What others have said:

"Cielo's course content was awesome. I've been able to take what she taught me and apply it to my business and create videos for my customers."

D. Carlisle, Founder of Carlisle Fitness Coaching

For less than the price of ONE professionally-produced video from a videographer, you can learn to shoot and edit as many videos as you want – using just your iPhone.

My Risk-Free Guarantee:

 

On the fence about joining me for Shoot and Edit Pro iPhone Videos?

I want to give you every chance to try the class with confidence, so I’m offering a 14-day, risk-free guarantee. If you decide that Shoot and Edit Pro iPhone Videos isn’t a good fit for you within the first 14 days after your purchase, I’ll refund your money.

All you need to do is let me know why you’re not satisfied with your results, and include your completed work from the class. I’ll give you a full refund.

Frequently Asked Questions About Shoot and Edit Pro iPhone Videos

 

“What additional gear and software am I going to need to buy?”

In this course, I recommend a number of items you can use with your phone to create great videos. Some of my recommendations are “budget” options, and others are a bit more high-end.


The only items you absolutely MUST have before you start shooting your own videos are an editing app ($20) and an affordable microphone ($20).

 After that, you can add on some of my other recommendations (like tripods, or lighting options for your studio) as you get more creative with your video creation efforts.

 

“I’m not super technical. Will I be able to do this?”

Absolutely! Learning how to edit on your iPhone is MUCH simpler than using complicated video editing software on your computer. In this course, I teach you how to shoot and edit videos in an easy, jargon-free way.

I’ve taught a lot of tech-phobic people how to do this successfully – so I have total confidence that you’ll be able to learn it, too.

 

“What if I don’t know what kind of content to create?”

In the course, I give you a list of 20 possible video types (including things like interviews, how-to content, and reviews). This list will keep you busy for a long, long time! And more ideas will come to you as you start creating your own videos.

When you sign up, you’ll also get 5 Script-Writing Guides for Videos That Connect, which will help spark inspiration as you’re creating your storytelling videos.

 

“I don’t have a big list or a large social media following. Is this course a good option for me?”

Yes, this is the perfect course for you – because creating videos can help you attract more subscribers and social media followers.

 And once you invest in the course and buy a couple of affordable starter items, creating videos costs you nothing (except your time). That makes video marketing a really affordable way to increase your online reach and bring in more sales.

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